WORK EXPERIENCE
Multimedia Specialist
Producer / Editor / Audio-Video Storyteller
based in Niagara Falls, NY
DaveRiffel.com | LinkTree | LinkedIn | dave.riffel@gmail.com | (716) 866-3354 |
Experienced Content Producer & Multimedia Specialist with 15+ years of success in creating impactful content for corporations, non-profits, students, artists, and entrepreneurs. Proficient in managing projects from concept to completion, with strong skills in video/audio production management and story development. Proven ability to collaborate effectively and meet project objectives and deadlines.
Buffalo Academy for Visual & Performing Arts High School | Buffalo, NY
Media Communication Program Manager & Lead Educator 2018 - Present
https://www.buffaloartsacademy.org/
Produce PR/Marketing content from concept to completion
Lead Photographer & Content Creator
Commencement ceremonies & community events
Candids
Portrait/Studio
Student Performing Art Events for Instagram
Coordinate student profile videos/mini-documentaries
Document public and private performing arts events
Turn-key production of commercial television programming
Write, produce and publish original video biopics
Redesigned Communication Department
Developed and managed a board of advisors: public, private, and nonprofit
Designed and managed processes and procedures
Researched & analyzed program compliance guidelines
Managed student and community relations; conflict resolution and designed improvement plans
Designed and implemented curriculum, created work-based lessons & coached students to earn industry credentials
Implemented onboarding of new student cohorts to prepare for four years of work-based learning
Niagara Arts & Cultural Center | Niagara Falls, NY
https://thenacc.org/
Multimedia Specialist / Educator / Event Coordinator (part time) 2016-present
Coordinated and documented promotional documentary and a wide variety community art events (music series; gallery exhibitions; poetry open mics; recording workshops; audio poetry books) sponsored by
Niagara State Council on the Arts Niagara Arts & Cultural Center 2022 Events Playlist (2022)
Pathways Through The Dark: Multimedia Project (2022)
Music Garden Sessions Community Recording Arts Project (2021): Executive Producer & coordinator; recorded/edited multi-camera music videos; audio engineering and audio mixing; editing complex projects with multi-camera sequences in Adobe Premiere Pro. Pandemic Community Arts project with multiple recording sessions promoting local singer/songwriters
Executive Producer: Web-Interactive Virtual Circle Talk: “LANGUAGE & CULTURE KEEPERS OF THE HAUDENOSAUNEE” (2020)
Documented and recorded visual & performing arts events; fashion shows; gallery openings; lectures; community events; kids summer camp Media Educator (2016-2018); archiving past performances; fundraisers; “Nacc-umentary” project helping secure state & federal and state grants. https://www.daveriffel.com/work/nacc
Upper Story Studios | Niagara Falls/Buffalo, NY
Founding Producer / Freelancer (2009-2022)
Co-founded media production company that has yielded long-term relationships with clients, organizations and institutions.
Producer: freelance photography/video/audio storytelling - amplifying the voices of aficionados.
DreamworksTV (now Peacock Kids) YouTube Channel
Coordinated twelve on-site pilot video shoots in Everglades “Don’t Do This”
Managed budgets, billing and purchase requests for contracts
Negotiated rights to secure exotic animals and locations
Produced/filmed/edited to secure my client further project work with the network
University at Buffalo
Lead Alumni Photography
Linked In PhotoBooth photographer (over 15,000 student headshots of students at Career Fairs & alumni events)
ReptileRiff.com (Animal Educator)
Website development/branding, video & photo production
Produced 1-minute “about me” promo video/mini doc: Meet Reptile Riff
Produced/Filmed/Edited: "Don't Do This: Baby Alligators"
Produced/Filmed/Edited:Don't Do This: Burmese Python
Valu Home Centers | Buffalo, NY
Video Production Manager 2015-2018
Multimedia Designer 2014-2015
Product & Event Photographer 2010-2013
Valu Portfolio: https://www.daveriffel.com/work/valu
Writer, Shooter, Editor & Photographer for Commercial Broadcast Communications/YouTube Channel
Developed & Documented Volunteer/Community Program: “Valu Crew” (YouTube Playlist)
Product & Staff Photography for weekly Print Ad
Produced & delivered photo directory of 41 locations storefronts & management team headshots
PR & Branding Development
Print design for internal & external audiences
Created assets, soundtracks, animations, slideshows for district corporate meetings
Produced and published internal blog for company-wide messaging & content
Designed stylized annual reports.
Produced 16 major TV Campaigns
Aired in 4 major TV markets Erie, PA; WNY; Syracuse, NY; Central, NY
EDUCATION
SUNY Buffalo State University
MS.Ed, Career & Technical Education/Media Communication
2018 - present
SUNY University at Buffalo
Bachelor of Arts, Department of Media Study: Production
2009, High Honors
AWARDS
Outstanding Editing & Viewers’ Choice Award: Northland Workforce (2019)
Pierre McAloon Award for excellent work in the Department of Media Study at UB (2009)
Allene Buckly Scholarship (2004)
Communicator of the Year Award, WKBW TV (2004)
CERTIFICATIONS
NYS Teacher Certification
SKILLS
Premium Verbal and Written Communication Skills | Strategic Planning & Analysis
Exceptional People Management | Master Visual Design & Storytelling
SOFTWARE:
Adobe Creative Suite: Photoshop, Lightroom, InDesign, Premiere Pro, After Effects, Audition, Encoder, Express
Logic Pro
Google Workspace
Trello.com Project Management (Kanban)
Microsoft Office Suite
Plural Eyes (Red Giant) Video Effects Applications
Cinema 4D Basic Understanding
Schoology & Google Classroom Learning Management Systems
Basic knowledge of Wix.com / Wordpress.com back-end web development
For new commissions, please contact:
dave.riffel@gmail.com
(716) 866-33FIVE4
A video created by a student, Ja’Mya Williams, class of 2022 as her senior project: